A keyword is a phrase (e.g. "coffee shop", "ai consultant") that visitors search for inside hashtag.org. You buy keywords against your #Name with an annual bid, and the highest annual bid sits at #1 in the results for that phrase. If someone outbids you, you drop a slot, and we tell you exactly what it would cost for the year to retake #1. Keywords expire if you stop renewing.
hashtag.org & GIGI
Keyword
A phrase you pay to rank for inside discovery; auctioned with annual subscriptions.
See also
- Outbid / Top bid
The keyword auction state when someone pays more than you to take #1 position.
- Gigi credits
An in-platform USD balance you can top up and spend on AI tasks, video minutes, or keyword purchases instead of using a card.
- Subscription / Annual renewal
Keywords and #Names renew yearly; if you stop paying, they expire.